Strategic Vision & Advisory
Decide what the company is actually building, and why it wins.
- Timeline
- 4–6 weeks for the diagnostic; ongoing advisory by retainer.
- Investment
- Diagnostics from $18,000. Advisory retainers from $6,500/month.
- Format
- A structured diagnostic (interviews with leadership and frontline teams, review of your data, competitive and market analysis) followed by a working session where the thesis is stress-tested against the people who have to execute it.
The case for it
Most strategy work fails on delivery, not analysis. The market read is fine. The deck is fine. What is missing is the translation layer: the part that says which three things happen this quarter, who owns them, what gets stopped to make room, and how you will know within ninety days whether the thesis was right.
We write strategy that survives contact with a roadmap. Every recommendation lands as something a team can start on Monday, with the tradeoff stated in plain language and the reversal condition written down before anyone gets attached to it.
You are probably here because
- Leadership disagrees on what the company is for, and every roadmap meeting relitigates it.
- You are shipping steadily and still losing deals to a competitor with a weaker product.
- A board or investor is asking for a two-year narrative you cannot yet defend.
- You have more opportunities than capacity and no principled way to choose.
What you receive
Artifacts, not impressions.
Everything below is a concrete thing that exists at the end of the engagement and belongs to you.
- 01
Position statement
The one sentence your market should complete about you, with the evidence that you can hold it and the competitors it takes ground from.
- 02
Strategic thesis memo
Ten to twenty pages: where value is moving, which bets follow from that, what each bet costs, and what would prove it wrong.
- 03
Sequenced roadmap
Four quarters of committed moves with owners, dependencies, and an explicit stop-doing list. Not a wish list.
- 04
Decision protocol
The handful of metrics and review cadences that keep the strategy alive after we leave the room.
The outcome
A direction the leadership team can state the same way without notes, and a roadmap that follows from it.
Next discipline
Custom Software Development
Ship the system the strategy requires.
Start here
Ready to scope Strategic Vision & Advisory?
Write a few paragraphs about the business and what is in the way. We will reply with a real assessment of whether this is the right work, including if the answer is no.